To me, a PIM system is not merely a tool for optimizing product data processes. It is, much rather, a strategic decision to guarantee a uniform and consistent presentation of product data. As a project manager, I know that an effective PIM system can support a company in optimizing their business processes and significantly improve customer experience.
As an eggheads project manager, Frauke Effertz knows the requirements and challenges of companies and consumers. Accordingly, she knows the ins and outs of conveying complex topics in an intuitive and appealing manner. Given her years’ worth of experience, the media management expert can provide valuable insights into and innovative perspectives on the newest developments in the PIM industry, which she is more than happy to share with you.